AI Search Engine Advertising (AI SEA) refers to the placement of sponsored content directly within generative AI responses, such as Google AI Overviews, Microsoft Copilot and Perplexity. Unlike traditional search ads that sit above

In the high-stakes world of customer acquisition, there is a golden rule: Audience quality beats audience quantity every single time. This week, OpenAI proved it by acquiring TBPN (Technology Business Programming Network), a daily