Google Search Is Changing: From Answers to Action
Google Search is changing fast and most people haven’t even noticed it yet. In a recent interview, Sundar Pichai explained where things are actually going. Google is slowly moving from a “search engine” to something more like a personal assistant. Now, that model is changing. Google is building what can be described as an “intelligent […]
AI Search Engine Advertising: Everything You Need to Know
AI Search Engine Advertising (AI SEA) refers to the placement of sponsored content directly within generative AI responses, such as Google AI Overviews, Microsoft Copilot and Perplexity. Unlike traditional search ads that sit above a list of links, these ads are integrated into the AI’s conversational answer, often matching both the user’s initial query and the context of the AI-generated summary. […]
Government of India Announces ₹10,000 Crore FoF 2.0 for Start-ups: Who Gets It?
What Was Approved The Government has announced the Start-up India Fund of Funds 2.0 (FoF 2.0) with a total corpus fund of ₹10,000 crore to support deep tech venture, Tech-Driven Manufacturing, Early Growth Stage Companies and Sector-Agnostic Start-ups. The Union Cabinet approved the scheme in February 2026 and the formal notification followed in April 2026. […]
OpenAI Just Spent Hundreds of Millions on a YouTube Channel With 58,000 Subscribers. Here’s Why That’s Brilliant.
In the high-stakes world of customer acquisition, there is a golden rule: Audience quality beats audience quantity every single time. This week, OpenAI proved it by acquiring TBPN (Technology Business Programming Network), a daily business and tech talk show with a relatively modest 58,000 YouTube subscribers. To the uninitiated, paying a reported nine-figure sum for a […]